Full Time
Iringa
Posted 1 day ago

Website Vodacom

Vodacom

Below is a well-structured, clear, and professional arrangement of the content, suitable for a formal Vodafone job advertisement or internal posting, while preserving the original intent and details.

Join Us

At Vodafone, we’re not just shaping the future of connectivity for our customers—we’re shaping the future for everyone who joins our team. When you work with us, you become part of a global mission to connect people, solve complex challenges, and create a sustainable, inclusive world. If you are looking to grow your career while maintaining a healthy work–life balance, Vodafone offers opportunities that help you belong and make a real impact.

Job Title: Digital & VAS Product Specialist

Role Purpose

The VAS (Value-Added Services) Product Specialist is responsible for designing, developing, and managing innovative digital and telecom value-added services that enhance customer experience and drive incremental revenue.

This role requires a balanced mix of business acumen, technical understanding, product innovation, and partnership management. The Specialist will identify market opportunities, collaborate with agile squads, manage partnerships with content and technology providers, and oversee the full product lifecycle.

The role involves close collaboration with marketing, technology, sales, and customer service teams to ensure successful product launches, performance optimization, and continuous improvement in customer adoption and retention.

This position is ideal for a creative, analytical, and commercially driven professional with strong market insight and a passion for digital services in a fast-paced environment.

Key Accountabilities & Decision Ownership

1. Product Strategy & Lifecycle Management

Coordinate end-to-end onboarding and integration of Digital and VAS products with vendors, working closely with internal teams (project teams, IT, billing).
Define product roadmaps aligned with company strategy.
Manage the full product lifecycle (concept → launch → growth → retirement).

2. Commercial & Performance Management

Achieve assigned revenue and product performance targets.
Track and analyze KPIs such as ARPU uplift, engagement, and churn.
Manage product business cases, pricing, profitability, performance, and usage.

3. Partnership & Vendor Management

Source, negotiate, and manage relationships with content providers, aggregators, and technology partners.

4. Go-to-Market & Customer Experience

Lead GTM execution in collaboration with marketing, sales, and distribution teams.
Drive effective product adoption campaigns.
Collect and analyze customer insights to enhance features and optimize the user journey.

5. Product Performance & Continuous Improvement

Monitor product performance metrics including adoption, engagement, usage trends, and customer feedback.
Track and report KPIs, preparing performance summaries.
Identify product issues, gaps, and improvement opportunities.
Coordinate fixes, enhancements, and updates with internal teams.
Participate in product testing, UAT, and post-launch reviews.
Document product changes, learnings, and improvement recommendations.
Support pilots, A/B testing, and feature trials.
Track customer complaints, recurring issues, and feature requests and escalate as required.

Core Competencies, Knowledge & Experience

Product Management

Ability to conceptualize, develop, launch, and manage digital and VAS products.
Strong understanding of product lifecycle management.

Analytical & Commercial Acumen

Market research and digital trend analysis.
Business case development, ROI analysis, and revenue forecasting.

Innovation & Creativity

Ability to identify opportunities in digital services (e.g., streaming, gaming, fintech, education, IVR, SMS, USSD, apps).
Strong understanding of customer engagement strategies.

Technical Competency

Understanding of telecom networks, APIs, mobile money integration, billing platforms, and digital ecosystems.
Familiarity with digital platforms such as apps, web, OTT, SMS, and USSD.

Project Management

Experience managing cross-functional teams.
Strong planning, execution, and time management skills.

Communication & Negotiation

Ability to engage with vendors, aggregators, and content providers.
Strong stakeholder management and presentation skills.

Customer-Centric Mindset

Strong understanding of customer behavior and digital adoption.
Ability to translate customer insights into product features.

Online & On-Ground Customer Engagement

Support online and physical customer engagement activities.
Engage customers via digital channels (social media, WhatsApp, email, virtual meetings).
Participate in on-ground activities such as school visits, demos, training sessions, and outreach events.
Assist with product demonstrations, onboarding, and training.
Collect and share customer feedback with internal teams.
Coordinate engagement events and track activities.
Maintain a professional and customer-focused approach at all times.

Qualifications & Experience

Required

Bachelor’s degree in Computer Science, Information Systems, Business Administration, Marketing, or a related field.
1–3 years of experience in product support, product operations, digital products, product sales/distribution, or customer engagement.
Basic understanding of digital product development and delivery processes.
Knowledge of software QA concepts, testing processes, and UAT support.
Ability to translate technical features into business and customer value.
Experience supporting cross-functional product initiatives or partner engagements.
Familiarity with agile methodologies (Scrum, Kanban).

Added Advantage

Experience with mobile apps, web platforms, SMS, USSD, APIs, and mobile money integrations.
Understanding of UX/UI and customer experience principles.
Experience in telecommunications, fintech, edtech, or digital services industries.

Who We Are

We are a leading international telecommunications company serving millions of customers worldwide. At Vodafone, we believe connectivity is a force for good—empowering people, improving lives, and protecting the planet.

Belonging at Vodafone is not just a concept—it is lived every day. We are committed to diversity, equal opportunity, and creating an inclusive environment where everyone feels valued and safe.

If you require any reasonable adjustments during the recruitment process, please visit:
https://careers.vodafone.com/application-adjustments/

Together We Can

CLICK HERE TO APPLY:

To apply for this job please visit jobs.vodafone.com.

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