Route To Market Specialist Job Vacancy At Dar Es Salaam at  Coca-Cola Kwanza July 2026

Route To Market Specialist – Coca-Cola Kwanza (Tanzania)

Coca-Cola Beverages Africa (CCBA) presents exciting opportunities for Route To Market Specialists to join the Sales & Marketing team at Coca-Cola Kwanza (Tanzania). The successful candidates will report directly to the Country Lead Route To Market.

CCBA is the 8th largest authorized Coca-Cola bottler in the world by revenue and the largest on the African continent, accounting for over 40% of all Coca-Cola ready-to-drink beverages sold in Africa by volume.

Job Overview

• Company: Coca-Cola Kwanza (Tanzania)

• Job Title: Route To Market Specialist

• Reference Number: CCB260714-1

• Job Category: Commercial – Sales and Marketing

• Job Type: Permanent

• Location: Dar es Salaam & Mbeya, Tanzania

Key Duties & Responsibilities

The primary purpose of the RTM Specialist is to support the implementation and optimization of route-to-market strategies to ensure efficient product distribution and deep market penetration.

Key outputs include:

• Performance Monitoring: Regularly review operational KPI performance (including Ordered vs. Delivered metrics) and ensure adequate stock levels are maintained.

• Partner Sustainability: Monitor the financial health and sustainability of distribution partners through monthly and quarterly Profit & Loss (P&L) reviews, DOSA audits, and corrective action plans.

• Data Integrity: Ensure all customer master data related to sales is accurately maintained to support reliable business reporting and data-driven decisions.

• Route Optimization: Optimize resource allocation and customer visit sequencing to drive cost-effective operations and efficient route management.

• RTM Proposals: Develop and present well-evaluated Route-to-Market (RTM) proposals that enhance sales performance, customer engagement, and promotional effectiveness.

• Strategy Simulations: Conduct RTM simulations using established parameters to validate the feasibility and operational practicality of proposed models prior to rollout.

• Cross-Functional Collaboration: Partner with Finance, Human Resources, Central Sales, and Regional Sales teams to align RTM strategies and ensure consistent execution across the organization.

• Continuous Improvement: Identify and resolve discrepancies affecting RTM strategies, gather stakeholder feedback, and implement continuous improvement initiatives.

Qualifications, Skills & Experience

• Education: Bachelor’s degree in Logistics, Marketing, Business Administration, or a related field.

• Experience: 3–4 years of experience in sales within a Fast-Moving Consumer Goods (FMCG) environment.

• Domain Knowledge: Practical experience in applying RTM principles to optimize sales operations is highly advantageous.

• Technical Skills: Advanced proficiency in Microsoft Excel for data analysis/modeling, along with experience utilizing routing and logistics software to maintain large datasets.

• Analytical Mindset: Strong problem-solving skills with a proven ability to evaluate structures, identify inefficiencies, and recommend practical solutions based on market and customer needs.

How to Apply

Interested and qualified candidates who meet the listed minimum requirements should submit their applications exclusively through the official e-recruitment portal. Management reserves the right to use additional relevant information as criteria for short-listing.

• Application Deadline: July 24, 2026

• Application Link: Click Here to Apply Online