Website KCB Bank
KCB Bank
Job Title: Brand Experience Manager
Job Identification: 5414
Job Category: Management
Job Schedule: Full Time
Location: Tanzania, United Republic of
Posting Date: 20 February 2026
Application Deadline: 07 March 2026
Key Responsibilities
- Develop and implement comprehensive Brand Experience strategies aligned with KCB Bank brand objectives to enhance customer satisfaction.
- Conduct consumer research and insights analysis to uncover both visible and hidden customer insights that inform brand positioning.
- Establish brand experience metrics and KPIs to measure impact and effectiveness.
- Develop, maintain, and enforce the Brand Style Guide to ensure consistency across all platforms and touchpoints.
- Ensure all marketing activities, including events and market activations, embed the desired brand identity and comply with brand standards.
- Coordinate employee brand advocacy initiatives to align internal stakeholders with brand values and messaging.
- Build and manage an effective Management Information System (MIS) to capture insights and lessons learned for continuous improvement.
- Develop and pitch integrated brand campaign proposals, including live, experiential, and digital media campaigns.
- Ensure all events and activations adhere to brand standards, policies, and implementation guidelines.
- Develop partnership budget forecasts based on pre-agreed deliverables while managing budgets and mitigating reputational risks (e.g., security, accidents).
- Identify, develop, and manage community partnerships, including philanthropic organizations and corporate sponsorships.
Daily Responsibilities
- Track and monitor progress against the Brand Experience Strategy.
- Manage partner engagements (agencies, brand teams, and other stakeholders).
- Budget management and review.
- Event schedule planning and coordination.
- Reporting on events and documenting insights and learnings.
Minimum Position Qualification Requirements
Academic & Professional Qualifications
| Qualification | Requirement Type |
|---|---|
| Bachelor’s Degree (Marketing, Advertising, or related field) | Required (RQ) |
| Professional Certification (Branding, Corporate Sponsorship, Activation Strategy, or related) | Required (RQ) |
| Master’s Degree / MBA | Added Advantage (AA) |
Experience Requirements
- Minimum Experience Required: 4 years
Additional Information
- Degree Level: Bachelor’s Degree
- Job Type: Full Time
Apply Now
Interested candidates are encouraged to apply before 07 March 2026.
How to Apply:
To submit your application, please follow the link provided below.
To apply for this job please visit eoin.fa.em3.oraclecloud.com.