Website Alliance Life Assurance Limited
Alliance Life Assurance Limited
General Manager – Retail Distribution (Individual Life Insurance Business)
Company Overview
Alliance Life Assurance Ltd is the first locally privately owned life insurance company in Tanzania, established in 2010. The company has expanded across East Africa and is recognized for leadership, innovation, customer service, and risk management in the insurance and financial services sector.
Position Details
| Item | Description |
|---|---|
| Job Title | General Manager – Retail Distribution (Individual Life Insurance Business) |
| Department | Executive |
| Location | Dar es Salaam |
| Reports To | Chief Executive Officer |
| Application Deadline | 14 May 2026 |
Role Summary
Alliance Life Assurance Ltd is seeking an experienced General Manager – Retail Distribution to lead and expand its individual life insurance business across Tanzania.
The successful candidate will oversee retail distribution operations nationwide and drive business growth through:
- Retail agency expansion;
- Bancassurance partnerships;
- Digital transformation;
- Customer retention initiatives; and
- Financial inclusion strategies.
The role carries full profit center responsibility, including growth in Gross Written Premium (GWP), profitability, expense management, and customer satisfaction.
Key Responsibilities
Strategy & Profit Centre Management
- Lead retail growth and profitability targets.
- Develop and execute retail life sales and distribution strategies.
- Drive product development from ideation to launch.
- Manage end-to-end retail distribution processes.
Retail Financial Advisors (RFA) Network
- Build and optimize a nationwide RFA tied-agency network.
- Lead recruitment, activation, retention, and performance management.
- Establish a retail training and capability academy.
- Ensure compliance with TIRA regulations.
Partnership Channels
- Expand bancassurance and partnership distribution channels.
- Collaborate with banks, brokers, SACCOs, MFIs, social and religious groups.
- Develop loyalty programs and white-label partnerships.
- Define service-level agreements and governance structures.
Digital & Mobile Distribution
- Grow direct sales through digital platforms.
- Lead mobile money-linked insurance distribution via M-Pesa and Airtel Money.
- Oversee digital onboarding, e-KYC, and CRM-driven sales systems.
Customer Experience & Retention
- Drive customer satisfaction and Net Promoter Score (NPS) targets.
- Implement lapse prevention and customer win-back programs.
Financial Inclusion
- Develop products and distribution models for informal, rural, and low-income segments.
Qualifications
Applicants should possess:
- Associate Diploma from ACII UK, III India, or LOMA USA;
- CIM Degree or MBA in Sales & Marketing or General Management;
- Degree from a recognized university.
Required Experience
- 10–15 years in life retail insurance distribution leadership.
- Minimum 5 years in P&L-accountable or GM-level roles.
- At least 5 years managing partnership channels with banks or brokers.
- Experience handling a life insurance portfolio of at least TZS 15 billion.
- Experience managing 200+ distribution staff across multiple locations.
- Proven experience scaling RFA/Tied Agency models.
- Familiarity with TIRA regulations and retail distribution compliance.
- Strong financial and strategic management skills.
- Executive Committee and Board presentation experience.
Equal Opportunity
Alliance Life Assurance Ltd promotes equal employment opportunities and reasonable accommodation for qualified applicants and employees with disabilities.
How to Apply
Application Email: hr@alliancelife.co.tz
To apply for this job email your details to hr@alliancelife.co.tz
